
Estée Lauder: The Storm Is Finally Over, But There Are Risks Involved
EL • NYSE
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Track website visits, page views, unique visitors, and engagement metrics over time to gauge online interest and brand strength.

Monitor Twitter follower growth, engagement rates, and social media presence to understand brand reach and community sentiment.

Analyze TikTok follower trends and viral content performance to measure youth demographic appeal and cultural relevance.

Track Facebook page likes, comments, shares, and post engagement to assess community interaction and brand loyalty.

Monitor Instagram follower growth, engagement rates, and visual content performance across demographics.

Track YouTube channel growth, video views, and subscriber engagement to measure content marketing effectiveness.

Monitor LinkedIn company page followers and professional network growth to assess B2B brand strength and talent attraction.

Track open job positions and hiring trends as a leading indicator of company expansion, contraction, or strategic shifts.

Monitor employee headcount changes on LinkedIn to gauge organizational growth, restructuring, or cost-cutting measures.

Analyze sentiment scores from Reddit discussions to understand retail investor mood and potential price momentum.

Track daily news mentions across major publications to measure media attention, PR effectiveness, and market awareness.

View key financial metrics including Revenue, Net Income, EPS, Free Cash Flow, EBITDA, and Total Assets. Access 2-year quarterly charts for Revenue & Income and Free Cash Flow trends.

Analyze technical indicators including 50-day Simple Moving Average (SMA) with price overlay and Relative Strength Index (RSI) charts.
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The negative EPS and very high negative P/E multiple indicate that Estée Lauder is currently unprofitable, which is a clear headwind for equity holders. While we lack full income-statement detail, the market’s assignment of a large negative P/E suggests either recent losses after a period of profitability or expectations of a slow earnings recovery. Until the company can restore consistent positive earnings, valuation support is weak and downside risk remains elevated.
The stock has fallen 12.5% over the last month, indicating near-term selling pressure and weak sentiment. However, the current price of $99.47 remains above the 200-day moving average of $89.19, and the RSI of 38.35 suggests the stock is approaching oversold territory but not at extreme levels. Technically, this points to a corrective phase within a still-intact longer-term base rather than a clear breakdown or a clear buying signal.
Alternative data for Estée Lauder is broadly stable rather than strongly expanding or contracting. Website traffic (4.64M monthly visitors), app downloads (~11,000 per day), and job postings (1,000 open roles) are all flat month over month, pointing to a steady but not accelerating demand and investment environment. Social media followership shows marginal growth across most platforms and a small decline on Twitter/X, suggesting brand engagement is holding up but not driving a clear upside inflection.
Overall, Estée Lauder’s stock setup leans bearish due to current unprofitability and a rich negative P/E, despite a long-term trend that has not fully broken and alternative data that appears steady. The recent 12.5% price decline and sub-50 RSI reflect deteriorating sentiment, while flat traffic, downloads, and hiring point to a company in a holding pattern rather than a strong growth phase. Without clearer evidence of an earnings recovery, the risk/reward skews to the downside even though oversold conditions could produce tactical bounces.
Our AI Score rates companies on a scale from 0 to 10, based on alternative data points such as web traffic, app downloads, and job postings — combined with financial health indicators and technical signals.
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Based on earnings timing, volatility, liquidity and crowd activity. Informational signals only — not investment advice.
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