
CL • NYSE
Unlock comprehensive alternative data signals to make better investment decisions

Track website visits, page views, unique visitors, and engagement metrics over time to gauge online interest and brand strength.

Monitor Twitter follower growth, engagement rates, and social media presence to understand brand reach and community sentiment.

Analyze TikTok follower trends and viral content performance to measure youth demographic appeal and cultural relevance.

Track Facebook page likes, comments, shares, and post engagement to assess community interaction and brand loyalty.

Monitor Instagram follower growth, engagement rates, and visual content performance across demographics.

Track YouTube channel growth, video views, and subscriber engagement to measure content marketing effectiveness.

Monitor LinkedIn company page followers and professional network growth to assess B2B brand strength and talent attraction.

Track open job positions and hiring trends as a leading indicator of company expansion, contraction, or strategic shifts.

Monitor employee headcount changes on LinkedIn to gauge organizational growth, restructuring, or cost-cutting measures.

Analyze sentiment scores from Reddit discussions to understand retail investor mood and potential price momentum.

Track daily news mentions across major publications to measure media attention, PR effectiveness, and market awareness.

View key financial metrics including Revenue, Net Income, EPS, Free Cash Flow, EBITDA, and Total Assets. Access 2-year quarterly charts for Revenue & Income and Free Cash Flow trends.

Analyze technical indicators including 50-day Simple Moving Average (SMA) with price overlay and Relative Strength Index (RSI) charts.
TrendEdge provides tools and data for research and educational purposes only and does not provide investment advice or personal recommendations.
You don't hold CL in your mock portfolio yet.
With a PE ratio of 22.33 and EPS of 3.57, Colgate-Palmolive is priced at a modest premium to the broader market but in line with high-quality consumer staples peers. These metrics imply solid, mature profitability rather than high-growth dynamics. Absent evidence of strong top-line acceleration, the valuation looks reasonable but not obviously discounted.
The stock trades at $79.73, modestly down 0.8% over the last month and notably below its 200-day moving average of $85.42, indicating it is in a medium-term downtrend. An RSI of 52.48 is neutral, suggesting neither overbought nor oversold conditions. Overall, price action and the position below the 200-day average lean slightly bearish in the short to medium term.
Website traffic is flat month over month at about 2.3 million visitors, indicating stable but not accelerating digital engagement. Job openings are down slightly (0.7% MoM), and social media followers are largely flat with minor declines on several platforms and a small gain on LinkedIn. Collectively, these signals point to a steady, mature brand presence rather than strong growth or deterioration.
Colgate-Palmolive’s fundamentals and valuation point to a stable, high-quality defensive stock, while technicals show it trading below its long-term average with mildly negative momentum. Alternative data suggests a mature, steady brand with flat engagement rather than clear growth inflection. Overall, the setup appears neutral: downside seems limited by defensive characteristics, but near-term upside catalysts are not obvious.
Our AI Score rates companies on a scale from 0 to 10, based on alternative data points such as web traffic, app downloads, and job postings — combined with financial health indicators and technical signals.
Key moves vs recent baseline (last day / last week)
Plain-English summary of the biggest drivers (informational)
Potential risk factors to review
Based on earnings timing, volatility, liquidity and crowd activity. Informational signals only — not investment advice.
Reassess your thesis if any of these occur: