ASOS Plc AI Price Prediction

The stock has risen 10.9% over the past month and is approaching overbought territory on RSI, suggesting short‑term positive momentum. However, it still trades below its 200‑day moving average, indicating that the longer‑term trend remains weak or in recovery rather than firmly bullish.

• Recent 10.9% one‑month price increase to $269.00 reflects improving short‑term sentiment and buying interest.
• RSI at 64.84 is near the typical overbought threshold of 70, implying momentum is strong but may be vulnerable to consolidation or pullbacks if it becomes stretched.
• The current price is below the 200‑day moving average of $286.43, signaling that the broader trend is still down or sideways and that the recent rally has not yet reversed the longer‑term technical picture.

Alternative data for ASOS Plc is mixed: app downloads are very strong, but web traffic is flat and hiring is contracting. Social media followership is large but largely stagnant or slightly declining on key platforms, suggesting limited recent growth in brand engagement.

• Estimated 200,000 mobile app downloads per day is a notably strong signal of user acquisition and mobile engagement, a relative positive for future sales potential.
• Website traffic at 63,440 visitors per month with 0.0% month‑over‑month growth indicates no recent momentum in core web engagement, which tempers the positive app signal.
• Job openings at 34, down 22.7% month‑over‑month, and mostly flat or slightly declining followers on major social platforms (e.g., small declines on Instagram and Facebook) suggest cautious hiring and plateauing brand engagement rather than aggressive expansion.