Equifax Inc. (0II3.L) • LSE
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Track website visits, page views, unique visitors, and engagement metrics over time to gauge online interest and brand strength.

Monitor Twitter follower growth, engagement rates, and social media presence to understand brand reach and community sentiment.

Analyze TikTok follower trends and viral content performance to measure youth demographic appeal and cultural relevance.

Track Facebook page likes, comments, shares, and post engagement to assess community interaction and brand loyalty.

Monitor Instagram follower growth, engagement rates, and visual content performance across demographics.

Track YouTube channel growth, video views, and subscriber engagement to measure content marketing effectiveness.

Monitor LinkedIn company page followers and professional network growth to assess B2B brand strength and talent attraction.

Track open job positions and hiring trends as a leading indicator of company expansion, contraction, or strategic shifts.

Monitor employee headcount changes on LinkedIn to gauge organizational growth, restructuring, or cost-cutting measures.

Analyze sentiment scores from Reddit discussions to understand retail investor mood and potential price momentum.

Track daily news mentions across major publications to measure media attention, PR effectiveness, and market awareness.

View key financial metrics including Revenue, Net Income, EPS, Free Cash Flow, EBITDA, and Total Assets. Access 2-year quarterly charts for Revenue & Income and Free Cash Flow trends.

Analyze technical indicators including 50-day Simple Moving Average (SMA) with price overlay and Relative Strength Index (RSI) charts.
With an EPS of 6.18 and a PE ratio of 24.87, Equifax appears reasonably profitable but not obviously cheap, especially given recent stock price weakness. The valuation multiple suggests the market still prices in some growth, yet the drawdown in share price indicates investors are questioning the strength or durability of that growth. Overall, fundamentals implied by EPS and PE are solid but not strong enough to offset current negative sentiment.
The stock is trading at $153.72, down 6.2% over the last month and well below its 200-day moving average of $218.89, signaling a strong downtrend. An RSI of 33.99 places the stock near oversold territory, which can sometimes precede a short-term bounce but still reflects prevailing selling pressure. Overall, the technical setup points to a bearish trend with only tentative signs of potential stabilization.
Equifax’s alternative data profile shows some concerning softening in leading indicators of activity and growth. App downloads are down 29.1% month over month and job openings are down 34.4%, both of which hint at a slowdown in customer acquisition and internal expansion or investment. Social media followership is largely stagnant to only modestly growing, suggesting limited incremental brand or engagement momentum.
Taken together, Equifax’s current setup leans bearish: the stock trades well below its 200-day moving average with weak momentum, and alternative data show notable slowdowns in app downloads and hiring. While underlying profitability and valuation appear reasonably solid, they are not strong enough in this snapshot to offset the negative technical and alternative data trends. Near term, the risk/reward skews more toward caution than optimism.
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Our AI Score rates companies on a scale from 0 to 10, based on alternative data points such as web traffic, app downloads, and job postings — combined with financial health indicators and technical signals.
TrendEdge provides tools and data for research and educational purposes only and does not provide investment advice or personal recommendations.
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