HelloFresh SE (HFG.DE) • XETRA
Unlock comprehensive alternative data signals to make better investment decisions

Track website visits, page views, unique visitors, and engagement metrics over time to gauge online interest and brand strength.

Monitor Twitter follower growth, engagement rates, and social media presence to understand brand reach and community sentiment.

Analyze TikTok follower trends and viral content performance to measure youth demographic appeal and cultural relevance.

Track Facebook page likes, comments, shares, and post engagement to assess community interaction and brand loyalty.

Monitor Instagram follower growth, engagement rates, and visual content performance across demographics.

Track YouTube channel growth, video views, and subscriber engagement to measure content marketing effectiveness.

Monitor LinkedIn company page followers and professional network growth to assess B2B brand strength and talent attraction.

Track open job positions and hiring trends as a leading indicator of company expansion, contraction, or strategic shifts.

Monitor employee headcount changes on LinkedIn to gauge organizational growth, restructuring, or cost-cutting measures.

Analyze sentiment scores from Reddit discussions to understand retail investor mood and potential price momentum.

Track daily news mentions across major publications to measure media attention, PR effectiveness, and market awareness.

View key financial metrics including Revenue, Net Income, EPS, Free Cash Flow, EBITDA, and Total Assets. Access 2-year quarterly charts for Revenue & Income and Free Cash Flow trends.

Analyze technical indicators including 50-day Simple Moving Average (SMA) with price overlay and Relative Strength Index (RSI) charts.
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The negative EPS of -0.21 and a corresponding negative PE ratio of -19.76 indicate that HelloFresh SE is currently loss‑making and not generating net income for shareholders. While we lack full revenue and margin detail here, the valuation metrics provided imply ongoing profitability challenges rather than a one‑off dip. Until the company returns to consistent positive earnings, equity holders face elevated risk and limited fundamental support for the stock.
At €4.15, the stock trades meaningfully below its 200‑day moving average of €5.53, reflecting a sustained downtrend and weak medium‑term momentum. A 2.6% decline over the last month, despite already depressed levels, suggests continued selling pressure or lack of buying interest. Without signs of a base forming or a clear reversal signal, the technical setup remains unfavorable.
Alternative data for HelloFresh SE is mixed: app downloads are very strong at an estimated 82,000 per day, suggesting robust user acquisition or engagement, while web traffic is modest at roughly 64,000 monthly visitors. Hiring has softened slightly, with job openings down 6.3% month over month, which may indicate cost control or slower growth. Social media followings are large and mostly stable with small positive trends on Instagram, TikTok, and YouTube, but no clear inflection that would strongly change the investment case.
Overall, the setup for HelloFresh SE appears bearish given its current loss‑making status and a stock price that is trading well below its 200‑day moving average with recent negative performance. While alternative data show encouraging app download activity and broadly stable brand engagement, these positives are not yet translating into visible profitability or technical strength. Until there is clearer evidence of sustained earnings improvement and a reversal in the price trend, the risk‑reward profile skews to the downside.
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Our AI Score rates companies on a scale from 0 to 10, based on alternative data points such as web traffic, app downloads, and job postings — combined with financial health indicators and technical signals.
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