
PLNT • NYSE
Unlock comprehensive alternative data signals to make better investment decisions

Track website visits, page views, unique visitors, and engagement metrics over time to gauge online interest and brand strength.

Monitor Twitter follower growth, engagement rates, and social media presence to understand brand reach and community sentiment.

Analyze TikTok follower trends and viral content performance to measure youth demographic appeal and cultural relevance.

Track Facebook page likes, comments, shares, and post engagement to assess community interaction and brand loyalty.

Monitor Instagram follower growth, engagement rates, and visual content performance across demographics.

Track YouTube channel growth, video views, and subscriber engagement to measure content marketing effectiveness.

Monitor LinkedIn company page followers and professional network growth to assess B2B brand strength and talent attraction.

Track open job positions and hiring trends as a leading indicator of company expansion, contraction, or strategic shifts.

Monitor employee headcount changes on LinkedIn to gauge organizational growth, restructuring, or cost-cutting measures.

Analyze sentiment scores from Reddit discussions to understand retail investor mood and potential price momentum.

Track daily news mentions across major publications to measure media attention, PR effectiveness, and market awareness.

View key financial metrics including Revenue, Net Income, EPS, Free Cash Flow, EBITDA, and Total Assets. Access 2-year quarterly charts for Revenue & Income and Free Cash Flow trends.

Analyze technical indicators including 50-day Simple Moving Average (SMA) with price overlay and Relative Strength Index (RSI) charts.
TrendEdge provides tools and data for research and educational purposes only and does not provide investment advice or personal recommendations.
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The valuation metrics provided (P/E of 41.26 and EPS of 2.44) imply investors are paying a premium for Planet Fitness’s earnings, consistent with a growth-oriented story rather than a value play. However, without explicit revenue and margin data, it is difficult to confirm that fundamentals are currently strong enough to fully justify this multiple. Overall, the stock screens as fairly valued to slightly expensive, assuming moderate growth and stable profitability.
Planet Fitness shares trade at $100.68, about 2.4% below the 200-day moving average of $103.15, after an 8.4% decline over the past month. The RSI of 56.71 is in neutral territory, indicating neither overbought nor oversold conditions. Overall, the technical picture suggests consolidation rather than a decisive bullish or bearish trend.
Alternative data points skew positive for Planet Fitness, particularly the strong growth in mobile app downloads, which can be a leading indicator of member engagement and acquisition. Web traffic is sizable, job postings are stable, and social media presence is broad with notable growth on engagement-heavy platforms like TikTok and modest growth on Instagram and LinkedIn. Taken together, these signals point toward healthy brand interest and user engagement, supportive of future operating performance.
Planet Fitness’s stock currently reflects a growth premium, with a relatively high P/E and neutral technical setup after a recent pullback. Alternative data, especially surging app downloads and solid online engagement, supports a constructive view on demand and brand strength, but the valuation already anticipates continued growth. Overall, the balance of signals points to a neutral outlook, with upside potential if operational performance continues to track the positive alternative data trends.
Our AI Score rates companies on a scale from 0 to 10, based on alternative data points such as web traffic, app downloads, and job postings — combined with financial health indicators and technical signals.
Key moves vs recent baseline (last day / last week)
Plain-English summary of the biggest drivers (informational)
Potential risk factors to review
Based on earnings timing, volatility, liquidity and crowd activity. Informational signals only — not investment advice.
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