
HBNC • NASDAQ
Unlock comprehensive alternative data signals to make better investment decisions

Track website visits, page views, unique visitors, and engagement metrics over time to gauge online interest and brand strength.

Monitor Twitter follower growth, engagement rates, and social media presence to understand brand reach and community sentiment.

Analyze TikTok follower trends and viral content performance to measure youth demographic appeal and cultural relevance.

Track Facebook page likes, comments, shares, and post engagement to assess community interaction and brand loyalty.

Monitor Instagram follower growth, engagement rates, and visual content performance across demographics.

Track YouTube channel growth, video views, and subscriber engagement to measure content marketing effectiveness.

Monitor LinkedIn company page followers and professional network growth to assess B2B brand strength and talent attraction.

Track open job positions and hiring trends as a leading indicator of company expansion, contraction, or strategic shifts.

Monitor employee headcount changes on LinkedIn to gauge organizational growth, restructuring, or cost-cutting measures.

Analyze sentiment scores from Reddit discussions to understand retail investor mood and potential price momentum.

Track daily news mentions across major publications to measure media attention, PR effectiveness, and market awareness.

View key financial metrics including Revenue, Net Income, EPS, Free Cash Flow, EBITDA, and Total Assets. Access 2-year quarterly charts for Revenue & Income and Free Cash Flow trends.

Analyze technical indicators including 50-day Simple Moving Average (SMA) with price overlay and Relative Strength Index (RSI) charts.
TrendEdge provides tools and data for research and educational purposes only and does not provide investment advice or personal recommendations.
You don't hold HBNC in your mock portfolio yet.
The negative EPS and negative P/E ratio indicate that Horizon Bank is currently unprofitable, which is a clear red flag for a traditional banking institution. Without evidence of a one‑off loss or a clear turnaround plan, sustained negative earnings point to structural or credit‑quality issues that weigh on equity holders.
The stock trades at $17.27, modestly above its 200‑day moving average of $15.84, suggesting some longer‑term price recovery despite a 2.3% pullback over the last month. The RSI at 41.24 shows neither overbought nor oversold conditions, pointing to a consolidating, range‑bound setup rather than a clear directional trend.
Alternative data show a mixed but generally muted picture: web traffic is reasonably sizable, but hiring is down and social media growth is minimal. These signals do not point to strong near‑term growth momentum or aggressive expansion, but they also do not indicate acute distress in customer engagement.
Overall, Horizon Bank’s stock setup skews bearish, driven primarily by negative earnings and the lack of clear evidence of a near‑term return to profitability. While the price trading above its 200‑day moving average and neutral RSI prevent a strongly negative technical view, alternative data and weak earnings do not yet support a convincing bullish thesis.
Our AI Score rates companies on a scale from 0 to 10, based on alternative data points such as web traffic, app downloads, and job postings — combined with financial health indicators and technical signals.
Key moves vs recent baseline (last day / last week)
Plain-English summary of the biggest drivers (informational)
Potential risk factors to review
Based on earnings timing, volatility, liquidity and crowd activity. Informational signals only — not investment advice.
Reassess your thesis if any of these occur: