The Clorox Company (0I0J.L) • LSE
Unlock comprehensive alternative data signals to make better investment decisions

Track website visits, page views, unique visitors, and engagement metrics over time to gauge online interest and brand strength.

Monitor Twitter follower growth, engagement rates, and social media presence to understand brand reach and community sentiment.

Analyze TikTok follower trends and viral content performance to measure youth demographic appeal and cultural relevance.

Track Facebook page likes, comments, shares, and post engagement to assess community interaction and brand loyalty.

Monitor Instagram follower growth, engagement rates, and visual content performance across demographics.

Track YouTube channel growth, video views, and subscriber engagement to measure content marketing effectiveness.

Monitor LinkedIn company page followers and professional network growth to assess B2B brand strength and talent attraction.

Track open job positions and hiring trends as a leading indicator of company expansion, contraction, or strategic shifts.

Monitor employee headcount changes on LinkedIn to gauge organizational growth, restructuring, or cost-cutting measures.

Analyze sentiment scores from Reddit discussions to understand retail investor mood and potential price momentum.

Track daily news mentions across major publications to measure media attention, PR effectiveness, and market awareness.

View key financial metrics including Revenue, Net Income, EPS, Free Cash Flow, EBITDA, and Total Assets. Access 2-year quarterly charts for Revenue & Income and Free Cash Flow trends.

Analyze technical indicators including 50-day Simple Moving Average (SMA) with price overlay and Relative Strength Index (RSI) charts.
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With a PE of 26.53 on EPS of 3.70, Clorox is priced at a premium to many mature consumer staples peers, implying expectations of stable earnings rather than high growth. The valuation suggests investors are paying up for perceived defensiveness and brand strength, but without clear evidence of accelerating earnings growth, upside may be limited in the near term.
The stock trades at $98.01, modestly up 3.8% over the last month, but remains well below its 200‑day moving average of $146.01, indicating a longer‑term downtrend. An RSI of 56.55 shows neutral momentum, suggesting the recent bounce has not yet reversed the broader negative technical picture.
Alternative data for Clorox show a stable to mildly improving digital and brand footprint, with steady web traffic, meaningful app download activity, and growing engagement on key social platforms like TikTok and Instagram. However, a slight decline in job postings and mostly modest follower growth suggest incremental, not transformative, demand or expansion signals.
Overall, the setup for The Clorox Company appears neutral: fundamentals and alternative data suggest a stable, defensive franchise, but the stock trades at a relatively full valuation while technicals remain weak. Unless earnings growth or margin expansion re‑accelerate, the long‑term downtrend and premium multiple limit the near‑term upside case.
Our AI Score rates companies on a scale from 0 to 10, based on alternative data points such as web traffic, app downloads, and job postings — combined with financial health indicators and technical signals.
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